The Commercial Truck Training Ultimate Boot Camp developed by Ken Taylor is the most comprehensive sales and marketing training in existence and has been attended by over two hundred of both new and experienced sales consultants with numerous success stories since this format began in 2013. The program outlined:

Day 1- This first day is introducing the commercial sales system we have developed and customizing an individual plan for each sales consultant based on their outside sales experience and direct commercial experience (or lack of).

Day 2- We introduce our sales system with very specific questioning skills and how we leverage trade groups and networking groups.

Day 3- A commercial department cannot produce the results necessary without a marketing plan and philosophy.  Fortunately, commercial requires only a fraction of the dollars needed on the retail side.

  1. Developing a marketing plan that fits the dealership
  2. Setting up social media and making sure the dealership has a functional website for commercial
  3. Setting up direct mail with telephone follow-up
  4. Tracking marketing and sales activities
  5. Working trade associations and networking groups


“Great program Ken put on! Lots of information that’s very valuable… good tips, techniques, and processes that have proven to be very successful. I would recommend it highly to anybody, whether you’re new to the business or have been in it for years. It’s good stuff to take back with you. Ken’s a great speaker, he’s a relationship and networking artist!” 

Weston Stanford, Executive Vice President of Les Stanford Chevrolet

Post Training- We will share with management a complete plan of attack to ensure that the things taught in the program are put into action.  We allow for six weeks of follow-up to get the sales consultant(s) started.  We also need to train management on tracking and adjusting activity levels.

  • What: Commercial Truck Training’s Ultimate Boot Camp
  • When: March 23-25, 2020 (Monday-Wednesday)
  • Schedule: Days 1 and 2 – 8 am to 4 pm; Day 3 – 8 am to 12 noon
  • Where: Homewood Suites – St. Johns Town Center
  • Address: 10434 Mid Town Pkwy, Jacksonville, FL 32246
  • Early Bird Price (before Mar 1): $1695 $1356 (20% OFF!)
  • Availability: TEN Seats Remaining

Notes: Lunch provided on Days 1 and 2. Attendee/dealership is responsible for all other meals, transportation, hotel arrangements etc.

=